Trailer Analysis

The first shot we see is an medium shot of the two main characters, from this shot the mise-en-scene shows us that these characters are well dressed which could mean wealth or intelligence, We also see a helicopter in the background which reinforces the wealth but could also connote feelings of action or danger in the film. We then see a shot reverse shot between the two main characters, through this type of editing we can see the confusion between the characters and therefore the audience can tell there will be comedic moments in the film. We then see a montage of action shots but it has the blend of comedy in it to show the comedy-action mix in the genre.
The editing is made to show the transition of one of the characters from the weak small frightened character to the controlling cool character, this is shown through the small action shots and continuing to go back to the character.
The sound in the trailer starts with the up beat music which shows the comedic side of the characters and then it transitions to the tense action style music, then goes back to the up beat music accompanied by one of the characters dancing and singing which is another part of the comedic element.
The editing helps to advertise the film by using the characters names as a way for the story to be told, this is shown when a credit says that 'you need some Hart' the spelling is wrong as a way to advertise the film as the big pull star in the film is Kevin Hart therefore it will bring in a wider audience, it also does this with the other big name actor in the film of Dwayne Johnson is also used in the same way, the quote is 'a big Johnson' this is also comedic as both of these are jokes both playing on the actors names, but one is also a joke.
Another way the film advertises itself is by having a twitter handle where people can talk about the film and the learn more things about the film. it also has a release date therefore it gives the audience  something to look forward too.